Event Video: Turn Your Conference Into Lead Generation Gold
- drawmedia
- Mar 5
- 1 min read
Your North East business hosted an event.
50 people attended.
You took no videos.
50 people know about it. Everyone else? No idea.
You left massive opportunity on the table.
Event Video Types
Live event highlight reel (30-60 seconds)
Attendee testimonials (15-30 seconds each)
Speaker interviews (3-5 minutes)
Event behind-the-scenes (30-45 seconds)
Full event replay (30-120 minutes)
Why Event Videos Work
Social proof: Lots of people attended creates FOMO. People who didn't attend see what they missed.
Authority: Your event was good enough to fill a room Engagement: More video = More algorithm boost for your next event or whatever you are trying to promote
The Videos WE Create
1 highlight reel
5-10 testimonial videos
1 speaker interview
1 behind-the-scenes
Total: 8-12 videos from one event
One event = 3 months of content
Distribution
Week 1: Highlight reel on Instagram, TikTok, YouTube, LinkedIn
Week 2: Testimonials on social media
Week 3: Speaker interview on YouTube + LinkedIn
Week 4: Behind-the-scenes content
Spread the content out. Keep your audience engaged longer.
The Sales Angle
"You see the people at our event? They're your future customers. And they're choosing us because we show up."
Event videos build authority + social proof + FOMO all at once.
DRAW MEDIA Event Coverage
We film, edit, and distribute your event videos.
You focus on running the event. We capture it.
Result: 8-12 pro videos from one day.
Planning Your Next Event?
Get video coverage. It pays for itself 10x over.
Let's talk about your next event.
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